“ It’s much easier to double your business by doubling your conversion rate than by doubling your traffic”
-Jeff Eisenberg
‘Conversion’ is the moment when a person visits your shopify store and decides to buy product or products and become your customer. On the other hand, ' Traffic' refers to the number of people who visit your website. It means by improving your conversion rate, you can achieve substantial growth in your business without having to attract a significantly larger number of visitors.
Focus on what you can control: use the right tools and strategies to convert visitors into paying customers, even when some things are beyond your control.
People have a specific expectation while visiting your store. The visitor will instead visit your Shopify store on another level because the design layout and tools will be more to his liking. According to their expectation running a Shopify store requires significant time, effort, and expenses, especially when adding tools to manage the business. If you're unsure about using apps to improve your store or don't want to spend a lot, try Avyya: Modern Sales booster application—an all-in-one, budget-friendly Shopify app that can be your best option.
With its powerful widgets and cutting-edge features, Avyya empowers businesses to optimize their conversion strategies like never before. In this blog post, we'll explore the top ten techniques, backed by Avyya's widgets, to supercharge your conversion rates and take your business to new heights.
Avyya's countdown timer on a Shopify store creates a sense of urgency and scarcity, encouraging customers to make quicker purchasing decisions. By displaying limited-time offers or sales, it triggers the fear of missing out, driving higher conversion rates. The countdown timer prompts customers to take action before the deal ends, leading to increased impulse purchases and a sense of exclusivity, ultimately boosting overall conversion rates.
A stock countdown on a Shopify store enhances conversion rates by creating a sense of urgency. Displaying real-time stock availability instills the fear of missing out, motivating customers to act swiftly to secure their desired products before they sell out. The stock countdown reinforces the scarcity principle, prompting customers to make quicker purchase decisions, resulting in increased conversions and reduced cart abandonment rates.
Sold counter on a Shopify store improves conversion rates by leveraging social proof. Showing the number of items sold builds trust and credibility among potential customers, indicating the popularity and reliability of the products. The sold counter creates a sense of validation, assuring shoppers that others have already made successful purchases. This positive reinforcement encourages hesitant customers to convert, leading to increased confidence in the store and higher conversion rates.
Avyya's shipping timer on a Shopify store boosts conversion rates by setting clear delivery expectations. Displaying the estimated shipping time creates transparency and reduces uncertainty for customers. It instills confidence in the store's reliability, leading to higher trust levels. The shipping timer also induces a sense of urgency, encouraging customers to complete their purchase quickly to receive their items within the specified timeframe. This improved trust and urgency contribute to increased conversions and reduced cart abandonment.
Payment badges on a Shopify store increase conversion rates by enhancing trust and credibility. Displaying well-known and secure payment icons such as Visa, Mastercard, PayPal, etc., reassures customers that their financial information is safe. The badges signal the store's legitimacy, reducing apprehension about making online transactions. As a result, customers are more likely to complete their purchases, leading to improved conversions due to increased confidence in the store's payment security and reliability.
Avyya's promotion bar on a Shopify store boosts conversion rates by grabbing customers' attention and driving specific actions. The promotion bar can display attracting offers, discounts creating a sense of value for visitors. It nurtures a sense of urgency, encouraging customers to take advantage of the promotions before they expire.
By prominently displaying these incentives, the promotion bar increases customer engagement, reduces bounce rates, and ultimately leads to higher conversion rates as more customers are attracted to make purchases.
Trust badges on a Shopify store increase conversion rates by establishing credibility and instilling confidence in potential customers. Trust badges, such as SSL security seals, customer reviews, and satisfaction guarantees, signal a safe and reliable shopping experience. These badges alleviate concerns about data security and product quality, reducing purchase hesitations. With increased trust in the store, customers are more likely to complete transactions, leading to higher conversion rates as a result of improved trustworthiness.
Avyya's animated add-to-cart feature on a Shopify store enhances conversion rates by making the buying process more engaging and interactive. The animation draws attention to the "Add to Cart" button, making it more visually appealing and encouraging customers to click.
The dynamic animation creates a sense of excitement and interactivity, making the shopping experience enjoyable. This increased engagement can lead to higher conversion rates as customers are more likely to add products to their carts and proceed to checkout.
Free shipping bar on a Shopify store improves conversion rates by leveraging the power of incentives. Displaying a prominent message of free shipping encourages customers to take action and add items to their carts to qualify for the offer.
The bar creates a sense of value and reduces friction in the buying process, leading to increased conversions. Customers are more likely to complete their purchases, knowing they can save on shipping costs, resulting in higher conversion rates for the store.
Sticky add-to-cart feature significantly enhances the conversion rate by providing a persistent and easily accessible cart button throughout the browsing experience. With seamless access to the cart, users can instantly add products without navigating away, reducing friction and encouraging more purchases. This efficient and user-friendly process leads to higher conversion rates and increased sales for businesses.
Avyya's Modern Sales Booster application offers a comprehensive set of powerful widgets that can greatly impact a Shopify store's conversion rates. By instilling a sense of urgency, scarcity, and trust, these innovative features effectively engage customers and encourage them to make quicker and more confident purchase decisions. The seamless and interactive buying experience, facilitated by Avyya's tools like the sticky add-to-cart feature, significantly reduces friction and resulting in higher conversion rates and increased business growth. These strategies boost conversions effectively and affordably, helping businesses succeed in competitive e-commerce. There are other features available in Avyya- Modern sales booster app that have other functions that we will cover in future blog posts.
Start your 30-days free trial with Avyya-modern sales booster to start increasing your store’s conversion rate today!
